By mmginc on Skatehive
Swiftmile, The startup, which wants to become the petrol station for vehicles with micromobility, goes into advertising. Swiftmile already supplies cities and private operators with docks where scooters and e-bikes can be parked and charged. The company is now beginning to integrate digital displays that will be attached to the charging stations to provide information about public transport, traffic warnings and of course advertising. "It creates tremendous value because it's a huge market," Colin Roche, Swiftmile CEO, told theinformationsuperhighway.org “Tons of these companies want to market to this group, but you can't and shouldn't do that with a scooter. So there is a huge audience that wants to address this group, but also cities like us because we bring order to chaos. " When a driver drives to the train station and parks a vehicle, a 55-inch screen, in collaboration with Transit Screen, shows a local transportation schedule to encourage more people to rely on public transportat